Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 2 companies across 2 categories.
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Founded in 2021 as a BNPL-style premium financing tool for commercial insurance agencies, Ascend rapidly expanded beyond installment lending into a full financial operations platform for the insurance vertical. The platform now covers billing & invoicing, payments, cash application, carrier payables, and direct bill automation — effectively becoming the financial back-office OS for insurance agencies, MGAs, wholesalers, and carriers. The embedded finance angle deepened with Grasshopper Bank providing banking services and Increase powering the underlying banking infrastructure, while Stripe handles ACH payment processing.
Other PSP providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.
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<img src="https://www.embeddedfinanceindex.com/api/badge/ascend/install" width="1" height="1" alt="" style="display:none">2 companies disclose Ascend in their stack in the Embedded Finance Index 2026, including HawkSoft and Vertafore.
Ascend is an embedded-finance provider in PSP and Lending. It ranks #202 of 538 PSP providers by disclosed buyers.
The most-disclosed PSP alternatives to Ascend are Stripe (782 buyers), Adyen (278 buyers), PayPal (153 buyers), Checkout.com (113 buyers), Worldpay (89 buyers) and Mollie (64 buyers).
Ascend was founded by Andrew Wynn and Praveen Chekuri and is founded in 2021, headquartered in San Francisco, CA, USA.
Ascend has raised $39M equity + $250M lending facility (as of Jan 2022) in total.
Get a read on where your own stack stands against Ascend and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.