Pagar.me
ProviderEmbedded-finance provider tracked in the Embedded Finance Index — disclosed by 6 companies across 1 category.
CategoriesPSP
Rank#63 of 528 in PSP
Buyers6 companies
HeadquartersBrazil
Founded2013
FoundersHenrique Dubugras, Pedro Franceschi
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Founders & story · from Pagar.me’s own dossier
Pagar.me was founded in 2013 as a Brazilian payment gateway by Henrique Dubugras and Pedro Franceschi (later founders of Brex). Acquired by StoneCo in 2016, it has since been positioned as Stone's online payments technology — evolving from a pure gateway into a full PSP combining gateway and sub-acquirer functionality. The current strategic focus is digital payments infrastructure (cards, Pix, recurring billing, split payments) for e-commerce, marketplaces and platforms in Brazil, with growing compliance scaffolding for marketplace operations under BACEN rules.
Latest round: Acquired by StoneCo (2016)
Recent developments
- 2024-02New seller/receiver registration contract enforced (Circular 3.978/20) — added register_information object and KYC biometric proof-of-life flow. source ↗
- 2025-04Added Legal_name field for submerchants to comply with new card network requirements (effective April 11, 2025). source ↗
Who uses Pagar.me
6 companies disclose Pagar.me in their stack
Buyer mix · 6 of 6 classified
Fintech / SMB banking · 2Infrastructure / Payments · 1Vertical SaaS / Beauty & Wellness · 1Vertical SaaS / Real Estate · 1Vertical SaaS / Retail · 1
What the disclosures say
Linx“share.linx.com.br 'Sobre o Gateway Linx Pay' (Linx Pay gateway, PCI-certified, boleto + credit card); cliente.linx.com.br 'Linx DeliveryApp - Ativação Meios de Pagamento Online' (Stone Online Payment, Pagar.me Gateway with Cielo/GetNet/Rede/PagSeguro, Pix automático); adyen.com/partners/linx (Adyen technology partner i…”
PagSeguro“dev.pagseguro.uol.com.br: 'utilize o SDK do PagBank para criptografar os dados do cartão'; PCI DSS certification page; Pagar.me listed as integrated PSP/gateway in dev docs.”
trinks.com“Trinks help center: 'o split é aplicado apenas quando o estabelecimento utiliza a Connect Pagar.me como integração de pagamentos'.”
Vindi“Vindi's own help center lists acquirer integrations including Cielo, Rede, Adyen, and Pagar.me; Gateway Vindi documentation describes in-house tokenization in a PCI-compliant environment and connections to multiple acquirers/sub-acquirers.”
Stone“Stone operates its own acquiring (maquininhas, Link de Pagamento, TapStone, Catálogo na Maquininha) and owns Pagar.me as its gateway — referenced in partner program: 'Tenha acesso ao Pagar.me e outras soluções do grupo' (partner.stone.com.br).”
Superlógica Tecnologias“Superlógica help center lists integrated acquirers: PJBank, Cielo, Pagar.me, Stone, Global Payments.”
The complete buyer list and each company’s full embedded-finance stack are in the
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Sample distribution — illustrative only, not Pagar.me’s actual buyers.
🇺🇸 United States · 40🇬🇧 United Kingdom · 22🇩🇪 Germany · 14🇮🇳 India · 12🇫🇷 France · 9🇸🇬 Singapore · 7🇦🇺 Australia · 6🇧🇷 Brazil · 5+2 more
What Pagar.me runs on · from its own dossier
The third-party providers Pagar.me itself discloses, layer by layer — the vendor as a buyer. Distinct from the companies above that disclose Pagar.me.
Tokenization
Network tokenization — Pagar.me proprietary tokenization layer integrating with Visa/Mastercard/Elo/Amex
Alternatives to Pagar.me
Other PSP providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.
Share this rank
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<img src="https://www.embeddedfinanceindex.com/api/badge/pagar-me/install" width="1" height="1" alt="" style="display:none">Pagar.me — frequently asked
What does Pagar.me do?
Pagar.me is an embedded-finance provider in PSP. It ranks #63 of 528 PSP providers by linked companies.
What are the alternatives to Pagar.me?
The most-named PSP alternatives to Pagar.me are Stripe (782 buyers), Adyen (317 buyers), PayPal (153 buyers), Checkout.com (114 buyers), Worldpay (88 buyers) and Mollie (63 buyers).
Who founded Pagar.me?
Pagar.me was founded by Henrique Dubugras and Pedro Franceschi and is founded in 2013, headquartered in Brazil.
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