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GreenSky

Provider
Lending

Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 3 companies across 1 category.

greensky.com ↗Also analysed as a company — its own stack →Open Banking Tracker profile ↗
CategoriesLending
Rank#55 of 254 in Lending
Buyers3 companies
HeadquartersAtlanta, Georgia, USA
Founded2006
FoundersDavid Zalik

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Founders & story · from GreenSky’s own dossier

Founded in 2006 as a credit technology platform for home improvement merchants, GreenSky pioneered the merchant-facilitated point-of-sale lending model where bank partners fund loans and merchants absorb promotional financing costs. After IPO-ing in 2018, it expanded into healthcare and other verticals. Goldman Sachs acquired it in 2022 as part of its consumer finance push via Marcus, but sold it in 2024 to a Sixth Street-led consortium as Goldman retreated from consumer lending. GreenSky today remains a technology intermediary — not a bank itself — connecting merchants with bank funding partners to offer installment loans at the point of sale.

Latest round: Buyout/LBO (Sixth Street-led consortium), March 2024
Recent developments
  • 2024-03Goldman Sachs completed the sale of GreenSky to a consortium led by Sixth Street Partners, including KKR, Bayview Asset Management, and CardWorks. source ↗
Full dossier: GreenSky’s own stack, layer by layer →
Who uses GreenSky
3 companies disclose GreenSky in their stack
MarketSharp SoftwareBuilderPrimeAccuLynx
Buyer mix · 3 of 3 classified
Vertical SaaS / Construction · 2Vertical SaaS / Home Improvement & Remodeling · 1
US · 3
What the disclosures say
MarketSharp Software
“marketsharp.com/features/lending: 'MarketSharp Lending, powered by Fundbox, gives you fast access to working capital.' Blog post explicitly names GreenSky as loan provider partner for consumer home improvement financing.”
BuilderPrime
“GreenSky integration page on builderprime.com/integrations/greensky describes embedded consumer financing for home improvement projects.”
AccuLynx
“AccuLynx integration page: 'AccuFi... is powered by Acorn Finance, a leading marketplace for home improvement lending.' Terms page also lists GreenSky as a Third-Party Licensor/integration.”
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What GreenSky runs on · from its own dossier
The third-party providers GreenSky itself discloses, layer by layer — the vendor as a buyer. Distinct from the companies above that disclose GreenSky.
Sponsor Bank
Goldman Sachs Bank USAMidland States BankSynovus BankFifth Third BankJPMorgan Chase BankBMO Harris Bank
Full dossier with evidence for each layer →
Alternatives to GreenSky

Other Lending providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.

Affirm65 buyers →Klarna55 buyers →YouLend45 buyers →Mambu36 buyers →Stripe Capital33 buyers →Wisetack27 buyers →Liberis21 buyers →Afterpay16 buyers →
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Ranked #55 of 254 in Lending — Embedded Finance Index 2026
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       alt="Ranked #55 of 254 in Lending — Embedded Finance Index 2026">
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GreenSky — frequently asked

Which companies use GreenSky?

3 companies are linked to GreenSky in the Embedded Finance Index 2026, through their own public disclosures or GreenSky's published customer list, including MarketSharp Software, BuilderPrime and AccuLynx.

What does GreenSky do?

GreenSky is an embedded-finance provider in Lending. It ranks #55 of 254 Lending providers by linked companies.

What are the alternatives to GreenSky?

The most-named Lending alternatives to GreenSky are Affirm (65 buyers), Klarna (55 buyers), YouLend (45 buyers), Mambu (36 buyers), Stripe Capital (33 buyers) and Wisetack (27 buyers).

Who founded GreenSky?

GreenSky was founded by David Zalik and is founded in 2006, headquartered in Atlanta, Georgia, USA.

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