← Embedded Finance Index 2026

Powered Now

“Can a UK-only job-management app for micro-trade businesses become the full operating system — admin, calls, marketing, payments — for the man in the van?”

Founded2011
HQTeignmouth, Devon, United Kingdom
Latest roundVenture Round, October 2025 (£3.2M)
IndustryVertical SaaS / Field Service (UK Trades)

The story

Powered Now is a UK-focused vertical SaaS for field-service trades (plumbing, electrical, heating & gas, HVAC, etc.), built around mobile-first quoting, invoicing, scheduling and compliance (Gas Safe / Electrical certificates, MTD for VAT). Payments are embedded via third-party rails (SumUp, PayPal, GoCardless) rather than a proprietary money-movement stack. The 2025 raise and 2026 launches (AI Receptionist, Here Is My Work) signal a shift from admin tool toward a broader operating system for micro-trade businesses.

Last 12 months

2025-10

£3.2M venture round.

2026

Launched AI Receptionist product for automated call handling.

Product timeline

2011

Company founded (originally Worriednow Ltd) to build mobile business admin app for UK tradespeople.· founding

2013

Powered Now brand launched as job management app for plumbers, builders, electricians.· product

2015

Equity crowdfunding round.· funding

2025

£3.2M venture round to fund AI Receptionist and Here Is My Work product lines.· funding

2026

AI Receptionist product launched (natural-voice call handling for trades).· product

The stack

2 layers disclosed in Powered Now’s embedded-finance stack

Payments / PSP

SumUp PayPal GoCardless Stripe Braintree Chargebee

Accounting

in the full report

Accounting gap: minor

1 more provider across 1 layer, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Powered Now — frequently asked

Who is Powered Now's payment processor?

Powered Now processes payments through SumUp, PayPal, GoCardless, Stripe, Braintree and Chargebee.

Which accounting software does Powered Now integrate with?

Powered Now integrates with Xero.

What is Powered Now's embedded finance stack?

The Embedded Finance Index 2026 maps 2 layers in Powered Now's stack: Payments / PSP (SumUp, PayPal, GoCardless, Stripe and 2 others); Accounting (Xero).

Where is Powered Now headquartered?

Powered Now is founded in 2011 and headquartered in Teignmouth, Devon, United Kingdom.

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