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Payplug

Provider
PSP

Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 5 companies across 1 category.

payplug.com ↗Also analysed as a company — its own stack →
CategoriesPSP
Rank#78 of 528 in PSP
Buyers5 companies
HeadquartersParis, France
Founded2012
Raised$20.0M

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Founders & story · from Payplug’s own dossier

Founded in 2012 as a French online payment gateway, Payplug was acquired by Groupe BPCE in 2017, giving it the backing of a major French banking group and a path to deeper merchant tooling. Over time it evolved from a pure online PSP into an omnichannel platform covering in-store SoftPOS via Amadis and embedded BNPL via Oney. The company now positions itself as the embedded payment and financial-flows layer for French and European SMEs and mid-market merchants, leveraging its BPCE parentage for regulatory standing and distribution.

Latest round: Corporate Round (Natixis / Groupe BPCE, 2016)
Recent developments
  • 2023-01Amadis partners with Payplug to deliver a NEXO standards-based SoftPOS application for in-store payments. source ↗
Full dossier: Payplug’s own stack, layer by layer →
Who uses Payplug
5 companies disclose Payplug in their stack
AgicapJusttProGBatEvolizPayrails
Buyer mix · 5 of 5 classified
Infrastructure / Payments · 2Horizontal SaaS / Accounting · 1Vertical SaaS / Construction · 1Vertical SaaS / Treasury & Cash Management · 1
EU · 4MENA · 1
What the disclosures say
Agicap
“Integrations page lists Stripe, PayPal, Adyen, Payplug, Payoneer as PSP connectors.”
ProGBat
“doc.progbat.com PayPlug and SumUp integration pages — 'PayPlug est un établissement de paiement agréé par la Banque de France (ACPR) depuis 2016' and 'Activez le Bluetooth … connectez-vous au terminal SumUp Air'.”
Evoliz
“Evoliz help center 'Applications' section documents native connectors for Stripe, PayPlug, PayZen, PayPal, GoCardless and Bridge Pay as online-payment options tied to invoices.”
Payrails
“Payrails' own docs list supported PSPs for cards (Adyen, Stripe, Checkout.com, dLocal, Fawry, Flutterwave, Garanti BBVA, HyperPay, Lidio, PayU, Pine Labs, Tap, Unlimit, AmEx, plus Nuvei/Worldpay coming soon) and integrations for orchestration (Adyen, HiPay, Amazon, Braintree/PayPal, Checkout.com, dLocal, Klarna, Stripe…”
The complete buyer list and each company’s full embedded-finance stack are in the Embedded Finance Index report. Represent Payplug? Claim this profile above to unlock your own full list.
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What Payplug runs on · from its own dossier
The third-party providers Payplug itself discloses, layer by layer — the vendor as a buyer. Distinct from the companies above that disclose Payplug.
Lending
Oney
Accounting API
Chift
Full dossier with evidence for each layer →
Alternatives to Payplug

Other PSP providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.

Stripe782 buyers →Adyen317 buyers →PayPal153 buyers →Checkout.com114 buyers →Worldpay88 buyers →Mollie63 buyers →Braintree57 buyers →Pix50 buyers →
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Ranked #78 of 528 in PSP — Embedded Finance Index 2026
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Payplug — frequently asked

Which companies use Payplug?

5 companies are linked to Payplug in the Embedded Finance Index 2026, through their own public disclosures or Payplug's published customer list, including Agicap, Justt, ProGBat, Evoliz and Payrails.

What does Payplug do?

Payplug is an embedded-finance provider in PSP. It ranks #78 of 528 PSP providers by linked companies.

What are the alternatives to Payplug?

The most-named PSP alternatives to Payplug are Stripe (782 buyers), Adyen (317 buyers), PayPal (153 buyers), Checkout.com (114 buyers), Worldpay (88 buyers) and Mollie (63 buyers).

Where is Payplug headquartered?

Payplug is founded in 2012 and headquartered in Paris, France.

How much funding has Payplug raised?

Payplug has raised $20.0M in total.

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