Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 2 companies across 1 category.
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Sift began in 2011 as a machine-learning fraud detection API (Sift Science) primarily focused on payment fraud and chargebacks. It expanded into a broader Digital Trust & Safety platform covering account takeover, fake account creation, content abuse, and dispute management, rebranding to 'Sift' in 2019. Sift is a fraud infrastructure vendor — it is a provider for embedded finance stacks, not a consumer of them, so its own embedded finance footprint is intentionally minimal.
Other Fraud providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.
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alt="Ranked #7 of 10 in Fraud — Embedded Finance Index 2026">
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<img src="https://www.embeddedfinanceindex.com/api/badge/sift/install" width="1" height="1" alt="" style="display:none">2 companies are linked to Sift in the Embedded Finance Index 2026, through their own public disclosures or Sift's published customer list, including Link Money and Turo.
Sift is an embedded-finance provider in Fraud. It ranks #7 of 10 Fraud providers by linked companies.
The most-named Fraud alternatives to Sift are ComplyAdvantage (29 buyers), Sardine (18 buyers), Taktile (13 buyers), Signifyd (10 buyers), Forter (7 buyers) and Kount (6 buyers).
Sift is founded in 2011 and headquartered in San Francisco, California, USA.
Sift has raised $157M+ in total.
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