“Can a US-focused open banking payments infrastructure company eliminate card interchange for merchants by guaranteeing ACH-based pay-by-bank transactions at scale?”
Founded in 2021 by two Wharton classmates who observed rapid open banking adoption in Europe and bet on the same shift happening in the US. Initially launched as LinkPay (ACH-based pay-by-bank), the company evolved into a broader open banking infrastructure platform branded Link Money, adding Payouts, AccountVerify, Dynamic Links, and Indicators products. The core thesis remains consistent: eliminate card interchange and reduce fraud for US merchants by routing consumer-to-business payments directly over bank rails, differentiated by a payment guarantee and ML-based decisioning layer.
Link Money processes payments through Link Money Pay by Bank (self-operated), Link Money Payouts (self-operated) and Link Money Dynamic Links (self-operated). Disclosed money-movement rails: ACH.
Link Money uses sift for fraud prevention.
The Embedded Finance Index 2026 maps 3 layers in Link Money's stack: Payments / PSP (Link Money Pay by Bank (self-operated), Link Money Payouts (self-operated) and Link Money Dynamic Links (self-operated)); Money movement (ACH); Fraud (sift).
Link Money was founded by Eric Shoykhet and Edward Lando and is founded in 2021, headquartered in United States.
Link Money has raised $30M in total (latest round: Series A, January 2023).
Get a read on where your own stack stands against Link Money and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.