← Embedded Finance Index 2026/Vendor

Pliant

Provider
PSPCard IssuingBaaSSpend / AP

Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 18 companies across 4 categories.

getpliant.comAlso analysed as a company — its own stack →Open Banking Tracker profile ↗
CategoriesPSP, Card Issuing, BaaS, Spend / AP
Rank#8 of 211 in Card Issuing
Buyers18 companies
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In the press
embeddedfinancereview.com
Coverage of Pliant sourced from Embedded Finance Review — a content partner for this report. All articles are © their original authors; click any card to open the source.
◇ article2025-04-19
Pliant's Insurance Card Move & Rakuten's BaaS Tech Acquisition Shake Up Embedded Finance
Pliant acquires Hi.Health for insurance cards, Rakuten buys Dock Financial's BaaS tech, and BKN301 raises €21.5M to expand Banking-as-a-Service from MENA to Europe.
Source · Embedded Finance Review ↗
◇ article2025-04-19
Pliant acquires Hi.Health and increases its focus on insurance companies
Pliant acquires Hi.Health and partners with Pflegenavi, targeting insurance and care facilities with card-as-a-service. How healthcare embedded payments evolve.
Source · Embedded Finance Review ↗
Who uses Pliant
18 companies disclose Pliant in their stack
ConfermaFastnedPflegenaviDeubaXXLCirculaCLARKProject AOMRDe Jong Intra VakantiesEcosiaUsercentricsSYZYGY+6 more
Buyer mix · 18 of 18 classified
E-commerce / Retail · 2Horizontal SaaS / Spend Management · 2Fintech / Insurtech · 1Fintech / Venture Capital · 1Infrastructure / EV Charging · 1Infrastructure / Payments · 1IT Consulting / Technology Services · 1Marketplace / Travel · 1
EU · 17UK · 1
What the disclosures say
Conferma
WEX partnership page on conferma.com names WEX-issued virtual Mastercards powered by Conferma; Modulr press release names Modulr as principal issuing member of Visa and Mastercard connected to Conferma platform; IBS Intelligence names Pliant as virtual card partner; J.P.
Fastned
Pliant publicly lists Fastned as a customer (known_customer_listings).
Pflegenavi
Pliant published a customer case study confirming Pflegenavi built its PIANQA card-based payment solution on Pliant: 'How Pflegenavi and Pliant developed a payment solution that replaces cash processes in the social care sector.' Pflegenavi's own wallet blog states the e-wallets are offered 'in cooperation with a licen…
DeubaXXL
Pliant publicly lists DeubaXXL as a customer (known_customer_listings, TIER 1).
Circula
Circula issues corporate credit cards to employees via Pliant (Cards-as-a-Service).
CLARK
Pliant publicly lists CLARK as a customer (known_customer_listings TIER 1).
The complete buyer list and each company’s full embedded-finance stack are in the Embedded Finance Index report. Represent Pliant? Claim this profile above to unlock your own full list.
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Alternatives to Pliant

Other Card Issuing providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.

Marqeta65 buyersStripe Issuing31 buyersPaymentology28 buyersEnfuce22 buyersSutton Bank21 buyersGalileo20 buyersi2c18 buyersLithic15 buyers
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Ranked #8 of 211 in Card Issuing — Embedded Finance Index 2026
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