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OnDeck

Provider
Lending

Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 2 companies across 1 category.

ondeck.com ↗Also analysed as a company — its own stack →
CategoriesLending
Rank#116 of 258 in Lending
Buyers2 companies
HeadquartersSouth Jordan, UT (with offices in Chicago, IL; New York, NY; Denver, CO)
Founded2006
FoundersMitch Jacobs
Raised$480M+ (equity and debt)

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Founders & story · from OnDeck’s own dossier

Founded in 2006, OnDeck pioneered online small business lending by using proprietary algorithms and business performance data—rather than solely personal credit scores—to underwrite SMB loans at scale. After a 2014 IPO and rapid growth, the company was acquired by Enova International in 2020 for $116M following stock price pressure and competitive market dynamics. As an Enova subsidiary, OnDeck has continued its core SMB lending mission, offering term loans and lines of credit, while benefiting from Enova's balance sheet and operational infrastructure. The embedded finance angle centers on its ODK Capital / OnDeck for Partners program, which enables banks and platforms to white-label its lending capabilities.

Latest round: Acquired by Enova International, 2020
Recent developments
  • 2025-12OnDeck updated its Privacy Policy (last updated December 15, 2025), reflecting ongoing operational activity and data governance updates. source ↗
Full dossier: OnDeck’s own stack, layer by layer →
Who uses OnDeck
2 companies disclose OnDeck in their stack
LendflowVonigo
Buyer mix · 2 of 2 classified
Infrastructure / Lending · 1Vertical SaaS / Field Service Management · 1
US · 1Canada · 1
What the disclosures say
Lendflow
“Lendflow's homepage names OnDeck, BHG Financial, and eCapital as lender partners on its network, and states the platform connects to 75+ capital partners offering term loans, LOCs, SBA, equipment financing, MCAs, invoice factoring, AR financing, and consumer loans.”
Vonigo
“Vonigo blog announces a partnership with OnDeck to provide fast, transparent financing (online term loans and lines of credit) to Vonigo's service-business customers through the Vonigo platform.”
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What OnDeck runs on · from its own dossier
The third-party providers OnDeck itself discloses, layer by layer — the vendor as a buyer. Distinct from the companies above that disclose OnDeck.
Sponsor Bank
Celtic Bank
BaaS
Celtic Bank
Full dossier with evidence for each layer →
Alternatives to OnDeck

Other Lending providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.

Affirm66 buyers →Klarna56 buyers →YouLend45 buyers →Mambu36 buyers →Stripe Capital33 buyers →Wisetack27 buyers →Liberis21 buyers →finmid17 buyers →
Share this rank

An embeddable badge for OnDeck’s own site — it always shows this page’s current rank, so it stays accurate as new disclosures land. States its own denominator; never claims a number this page doesn’t.

Ranked #116 of 258 in Lending — Embedded Finance Index 2026
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<a href="https://www.embeddedfinanceindex.com/vendors/ondeck?ref=badge">
  <img src="https://www.embeddedfinanceindex.com/api/badge/ondeck.svg"
       alt="Ranked #116 of 258 in Lending — Embedded Finance Index 2026">
</a>
<img src="https://www.embeddedfinanceindex.com/api/badge/ondeck/install" width="1" height="1" alt="" style="display:none">

OnDeck — frequently asked

Which companies use OnDeck?

2 companies are linked to OnDeck in the Embedded Finance Index 2026, through their own public disclosures or OnDeck's published customer list, including Lendflow and Vonigo.

What does OnDeck do?

OnDeck is an embedded-finance provider in Lending. It ranks #116 of 258 Lending providers by linked companies.

What are the alternatives to OnDeck?

The most-named Lending alternatives to OnDeck are Affirm (66 buyers), Klarna (56 buyers), YouLend (45 buyers), Mambu (36 buyers), Stripe Capital (33 buyers) and Wisetack (27 buyers).

Who founded OnDeck?

OnDeck was founded by Mitch Jacobs and is founded in 2006, headquartered in South Jordan, UT (with offices in Chicago, IL; New York, NY; Denver, CO).

How much funding has OnDeck raised?

OnDeck has raised $480M+ (equity and debt) in total.

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