← Embedded Finance Index 2026/Vendor

Google Pay

Provider
PSP

Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 10 companies across 1 category.

googlepay.com ↗Also analysed as a company — its own stack →
CategoriesPSP
Rank#38 of 496 in PSP
Buyers10 companies
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Who uses Google Pay
10 companies disclose Google Pay in their stack
Google ExecutivePKO Bank PolskiOzowKotakCellpointGoogle PixelTurkish AirlinesItcardGoogleApple Pay Google Pay
Buyer mix · 10 of 10 classified
Infrastructure / Payments · 3Bank / National · 2E-commerce / Platform · 1Fintech / Consumer banking · 1Fintech / Payments · 1Horizontal SaaS / Internet & Technology · 1Marketplace / Travel · 1
US · 4EU · 2Africa · 1APAC · 1
What the disclosures say
Google Executive
“Google Pay API documentation lists BNPL providers (Affirm, Klarna, Afterpay, Zip) integrated into Google Pay checkout.”
Ozow
“ozow.com/pricing lists own payment products: Local/International Card Payments, Apple Pay, Google Pay, Capitec Pay, Nedbank Direct EFT, Absa Pay, Pay By Bank, PayShap Request, Crypto Payments, BNPL, Payouts, Refunds.”
Kotak
“Google Pay integration for Kotak credit cards documented at kotak.bank.in/en/personal-banking/cards/credit-cards/credit-card-services/google-pay.html.”
Google Pixel
“Google Store financing/payments page explicitly names: 'Pay your way on Google Store using debit, credit including American Express, Google Pay, PayPal, or Klarna.' India product pages show no-cost EMI via credit cards from participating banks.”
Turkish Airlines
“Turkish Airlines website explicitly discloses Apple Pay and Google Pay acceptance on online channels and mobile app: https://www.turkishairlines.com/en-int/apple-pay/. TKPAY Wallet and TK Wallet are self-operated multi-currency digital wallets (TRY, EUR, USD, GBP) disclosed on turkishairlines.com and fintechtime.com in…”
View source · turkishairlines.com ↗
Itcard
“itcard.pl/en/processing-authorization: 'We process and authorise all types of VISA, Mastercard, BLIK, Apple Pay and Google Pay transactions.' Own payment gateway with Visa and Mastercard; direct integration with PSP, Google and Apple.”
The complete buyer list and each company’s full embedded-finance stack are in the Embedded Finance Index report. Represent Google Pay? Claim this profile above to unlock your own full list.
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Alternatives to Google Pay

Other PSP providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.

Stripe693 buyers →Adyen256 buyers →PayPal134 buyers →Checkout.com105 buyers →Worldpay78 buyers →Mollie56 buyers →Braintree52 buyers →Pix50 buyers →
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Ranked #38 of 496 in PSP — Embedded Finance Index 2026
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