
BitPay
ProviderEmbedded-finance provider tracked in the Embedded Finance Index — disclosed by 3 companies across 3 categories.
CategoriesPSP, FX / Payouts, Crypto / Stablecoin
Rank#124 of 528 in PSP
Buyers3 companies
HeadquartersAtlanta, Georgia, USA
Founded2011
FoundersTony Gallippi, Stephen Pair
Raised~$72M
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Founders & story · from BitPay’s own dossier
Founded 2011 as a bitcoin merchant-acceptance gateway — the original 'PayPal for Bitcoin' thesis. Over 15 years, BitPay expanded from a pure merchant processor into a vertically integrated crypto super-app: a non-custodial wallet, a prepaid card, bill-pay, payouts, and now embedded DeFi credit via the 2025 Aave-powered HODL Pay product. Strategy is to be the trust/compliance/UX layer between regulated fiat rails (NYDFS, Dutch DNB) and a multichain crypto economy.
Latest round: Series B (2018)
Recent developments
- 2025-05Launched HODL Pay, an Aave-integrated borrow-and-spend product source ↗
- 2025-08Added Solana network support in BitPay wallet source ↗
- 2026-06BitPay's 15th anniversary marketing push with in-app deals source ↗
Full dossier: BitPay’s own stack, layer by layer →Who uses BitPay
3 companies disclose BitPay in their stack
Buyer mix · 3 of 3 classified
E-commerce / DTC brand · 1Fintech / Crypto · 1Infrastructure / Payments · 1
What the disclosures say
Bitcoin“BitPay is documented on Crunchbase as providing enterprise-grade Bitcoin payment solutions.”
Murena“murena.com/privacy-policy: 'We use Stripe, PayPal and Bitpay to process payments on this website.' murena.com/america/murena-mobile: 'Pay via credit card, Apple Pay or Google Pay.'”
Novatti“novatti.com/developers lists Visa, Mastercard, Amex, Alipay, WeChat Pay, PayByLink, Direct Debit, PayTo; novatti.com/terms-and-conditions lists Google Pay, Apple Pay, Samsung Pay (AU and NZ); novatti.com/industry-partners lists Adyen, Authorize.Net, Braintree, BitPay, Dwolla as payment provider partners
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The complete buyer list and each company’s full embedded-finance stack are in the
Embedded Finance Index report. Represent BitPay? Claim this profile above to unlock your own full list.
Sample distribution — illustrative only, not BitPay’s actual buyers.
🇺🇸 United States · 40🇬🇧 United Kingdom · 22🇩🇪 Germany · 14🇮🇳 India · 12🇫🇷 France · 9🇸🇬 Singapore · 7🇦🇺 Australia · 6🇧🇷 Brazil · 5+2 more
What BitPay runs on · from its own dossier
The third-party providers BitPay itself discloses, layer by layer — the vendor as a buyer. Distinct from the companies above that disclose BitPay.
Alternatives to BitPay
Other PSP providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.
Share this rank
An embeddable badge for BitPay’s own site — it always shows this page’s current rank, so it stays accurate as new disclosures land. States its own denominator; never claims a number this page doesn’t.

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<a href="https://www.embeddedfinanceindex.com/vendors/bitpay?ref=badge">
<img src="https://www.embeddedfinanceindex.com/api/badge/bitpay.svg"
alt="Ranked #124 of 528 in PSP — Embedded Finance Index 2026">
</a>
<img src="https://www.embeddedfinanceindex.com/api/badge/bitpay/install" width="1" height="1" alt="" style="display:none">BitPay — frequently asked
Which companies use BitPay?
3 companies are linked to BitPay in the Embedded Finance Index 2026, through their own public disclosures or BitPay's published customer list, including Bitcoin, Murena and Novatti.
What does BitPay do?
BitPay is an embedded-finance provider in PSP, FX / Payouts and Crypto / Stablecoin. It ranks #124 of 528 PSP providers by linked companies.
What are the alternatives to BitPay?
The most-named PSP alternatives to BitPay are Stripe (782 buyers), Adyen (317 buyers), PayPal (153 buyers), Checkout.com (114 buyers), Worldpay (88 buyers) and Mollie (63 buyers).
Who founded BitPay?
BitPay was founded by Tony Gallippi and Stephen Pair and is founded in 2011, headquartered in Atlanta, Georgia, USA.
How much funding has BitPay raised?
BitPay has raised ~$72M in total.
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