Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 2 companies across 1 category.
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Founded in 2005 as Priority Payment Systems focused on merchant acquiring, Priority grew through acquisitions (Cynergy Data 2014, Finxera 2021, Plastiq 2023, Rollfi 2025) to become a full-stack payments and embedded banking provider. The Finxera acquisition was the critical pivot — transforming Priority from a pure payment processor into a Banking-as-a-Service and treasury solutions company via its Passport platform. The acquisition of Rollfi in 2025 signals further vertical integration into payroll and benefits, enabling Priority to offer a unified commerce engine (collect, store, lend, send, pay employees) as a single embedded platform for software partners and financial institutions.
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<img src="https://www.embeddedfinanceindex.com/api/badge/priority-technology/install" width="1" height="1" alt="" style="display:none">2 companies are linked to Priority Technology in the Embedded Finance Index 2026, through their own public disclosures or Priority Technology's published customer list, including National Credit Card Processing Group and Plastiq.
Priority Technology is an embedded-finance provider in PSP. It ranks #322 of 528 PSP providers by linked companies.
The most-named PSP alternatives to Priority Technology are Stripe (782 buyers), Adyen (317 buyers), PayPal (153 buyers), Checkout.com (114 buyers), Worldpay (88 buyers) and Mollie (63 buyers).
Priority Technology is founded in 2005 and headquartered in Alpharetta, Georgia, USA.
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