Apple Pay customer statistics 2026
- Apple Pay is linked to 11 companies in the Embedded Finance Index through their public disclosures and Apple Pay's own customer lists (Embedded Finance Index, October 2026).
- Apple Pay ranks #38 of 528 PSP providers by number of linked companies (Embedded Finance Index, October 2026).
- Companies link to Apple Pay most often for PSP (9) (Embedded Finance Index, October 2026).
- Of the companies linked to Apple Pay with a known segment, 36% are in Fintech (4 of 11) (Embedded Finance Index, October 2026).
- Of the companies linked to Apple Pay with a known segment, 27% are in Infrastructure (3 of 11) (Embedded Finance Index, October 2026).
- Of the companies linked to Apple Pay with a known headquarters, 33% are headquartered in the EU (3 of 9) (Embedded Finance Index, October 2026).
- Of the companies linked to Apple Pay with a known headquarters, 33% are headquartered in the US (3 of 9) (Embedded Finance Index, October 2026).
- About 45% of the companies linked to Apple Pay also use Google Pay (Embedded Finance Index, October 2026).
How to cite these statistics
Embedded Finance Index, October 2026, published by Apideck. https://www.embeddedfinanceindex.com/statistics/vendors/apple-pay. Figures are recomputed as dossiers are added; quote the month alongside the number.