SimplePin
“Can an insurance-specific payments and receivables platform become the financial operating system for agencies, MGAs, and carriers by automating the full premium-to-reconciliation lifecycle?”
Founded2017
HQHobe Sound, Florida, USA (with office in Montreal, Quebec, Canada)
FoundersMetod Topolnik (CEO), Alexei Prosvirine (CTO)
IndustryVertical SaaS / Insurance
The story
Founded 2017 as a general-purpose billing and integrated payments platform to replace cheque-based invoicing. Pivoted vertical into insurance around 2020-2021, positioning itself as the 'Financial OS for Insurance' — automating premium receivables, AMS posting/reconciliation, and direct bill commissions for agencies, MGAs, and carriers. Product now centers on AI-driven capture (SimpleMatch) and deep integrations to insurance AMS platforms (Applied Epic, AMS360, Vertafore).
Last 12 months
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Product timeline
2017
Founded in Montreal by Metod Topolnik and Alexei Prosvirine to automate invoicing and payments for companies still relying on cheques.· founding
2020
Launched advanced Billing and integrated Payments Platform for automated invoicing and online payment acceptance.· product
2021
Selected by Ostiguy & Gendron Group to automate digital payments — signals pivot to insurance vertical.· pivot
2024
Positioned as the Financial OS for Insurance, adding SimpleMatch (AI-driven check/statement capture) and Direct Bill Commissions reconciliation.· product
Regulated entities
1
regulatory licence held by SimplePin
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
3 layers disclosed in SimplePin’s embedded-finance stack
Payments / PSP
Money movement
in the full report
Accounting
in the full report
Accounting gap: minor
4 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.