Lodgify
“Can a vertical PMS for independent short-term-rental hosts capture the payment, working capital, and insurance layers before horizontal fintechs commoditize them?”
Founded2012
HQBarcelona, Spain
FoundersDennis Klett, Marco De Gregorio
Total raised$48.6M
Latest roundSeries B, 2022
IndustryVertical SaaS / Hospitality (Short-term rentals)
The story
Founded 2012 in Barcelona as a Shopify-for-vacation-rentals — helping independent hosts build direct-booking websites and reduce dependency on Airbnb/Booking.com/Vrbo. Layered on channel-manager sync, guest messaging, and dynamic pricing to become an all-in-one PMS. In 2025 pivoted into embedded finance with Lodgify Payments (Stripe-powered, U.S. only initially), Lodgify Capital, and Safely-powered damage protection — moving from pure SaaS to a monetize-the-payment-flow model. 2026 rebrand centers on AI (AI Co-Host, MCP) as the new distribution layer.
Last 12 months
Product timeline
2012
Founded in Barcelona as a website builder + booking system for vacation rental hosts· founding
2018
Raised $5M Series A from Nauta Capital to scale channel manager & booking engine· funding
2022
Raised $30M Series B led by Octopus Ventures for global growth· funding
2024
Launched Checkout 2.0 and Authenticate integration for guest ID verification· product
2025
Launched Lodgify Payments (built on Stripe) for U.S. hosts — end-to-end embedded payment processing· payments
2025
Introduced Lodgify Capital (embedded working capital for hosts) and Lodgify Smart Locks· lending
2026
Rebrand + launch of AI Co-Host and Lodgify MCP (Model Context Protocol) for AI-agent access to hosting workflows· product
The stack
5 layers disclosed in Lodgify’s embedded-finance stack
Payments / PSP
Lending
in the full report
Insurance
in the full report
KYC
in the full report
Accounting
in the full report
Accounting gap: significant
6 more providers across 4 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.