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Freelancer.com

“Can a global freelance marketplace become the full-stack commerce OS for labour, payments, and logistics by combining its own escrow infrastructure with third-party payment rails?”

Founded2009
HQSydney, NSW, Australia
FoundersMatt Barrie
Total raised~$15M AUD (IPO, 2013)
Latest roundIPO on ASX (ASX:FLN), November 2013
Valuation~$218M AUD at IPO (2013)
IndustryMarketplace / Two-sided
The story

Founded in 2009 as a freelance job marketplace, Freelancer.com rapidly expanded through acquisitions of rival platforms (GetAFreelancer, Scriptlance, vWorker/RentACoder) to become the world's largest crowdsourcing marketplace by user count. The 2013 ASX IPO positioned it as a public company, and the 2015 acquisition of Escrow.com transformed the group into a payments-enabled labour marketplace, with Escrow.com's secure transaction infrastructure now processing over $7.7B. The partnership with Adyen from 2020 onward extended the payments stack globally, enabling multi-market fee collection and freelancer payouts across 190+ countries.

Last 12 months
2025-07
Product timeline
2009
Incorporated in January 2009, raised initial financing from Startive Capital, and acquired GetAFreelancer.com (Sweden); reached 1 million users by September.· pivot
2011
Launched Freelancer contest crowdsourcing platform and won 2 Webby Awards.· pivot
2013
Listed on the Australian Securities Exchange (ASX:FLN) raising ~$15M AUD at a ~$218M AUD valuation.· ipo
2015
Acquired Escrow.com, the leading provider of secure online transaction management, adding payments infrastructure to the group.· acquisition
2020
Partnered with Adyen for global multi-market payment acceptance and disbursement, enabling cross-border fee collection across 47M+ matched users.· banking
2025
Half-Year 2025 Business Update reported $7.7B in payments secured via Escrow.com and 80M+ users on the labour platform.· pivot
Acquisitions
Loadshift2017
Australian heavy haulage marketplace, acquired to extend the group into freight logistics.
Escrow.com2015
Leading provider of secure online transaction management; now the payments backbone of the Freelancer group, having processed over $7.7B in payments.
Scriptlance.com2012
Canadian freelance marketplace founded by Rene Trescases in 2001, one of the early pioneers in the freelancing space.
vWorker / Rent-A-Coder2012
US-based freelance platform founded by Ian Ippolito, another early innovator in the freelance marketplace space.
LimeExchange2010
US-based freelance marketplace (formerly Lime Labs LLC), acquired to grow North American presence.
Freelancer.co.uk2010
UK freelance marketplace acquired to establish British operations.
GetAFreelancer.com2009
Swedish freelance marketplace founded by Magnus Tibell in 2004, acquired to expand user base early in Freelancer's history.
The stack
2 layers disclosed in Freelancer.com’s embedded-finance stack
Payments / PSP
Adyen
FX & payouts
in the full report
Accounting gap: significant
1 more provider across 1 layer, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Freelancer.com — frequently asked

Who is Freelancer.com's payment processor?

Freelancer.com processes payments through Adyen.

Who handles Freelancer.com's FX and cross-border payouts?

Freelancer.com uses Adyen for FX and cross-border payouts.

What is Freelancer.com's embedded finance stack?

The Embedded Finance Index 2026 maps 2 layers in Freelancer.com's stack: Payments / PSP (Adyen); FX & payouts (Adyen).

Who founded Freelancer.com?

Freelancer.com was founded by Matt Barrie and is founded in 2009, headquartered in Sydney, NSW, Australia.

How much funding has Freelancer.com raised?

Freelancer.com has raised ~$15M AUD (IPO, 2013) in total (latest round: IPO on ASX (ASX:FLN), November 2013; valuation: ~$218M AUD at IPO (2013)).

What companies has Freelancer.com acquired?

Freelancer.com's acquisitions include Loadshift (2017), Escrow.com (2015), Scriptlance.com (2012), vWorker / Rent-A-Coder (2012), LimeExchange (2010), Freelancer.co.uk (2010) and GetAFreelancer.com (2009).

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