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Connect&GO

“Can a vertical SaaS platform for attraction operators become the financial and operational OS for the global attractions industry by embedding payments, cashless guest wallets, and real-time data into one unified platform?”

Founded2013
HQMontreal, Quebec, Canada
FoundersAnthony Palermo, Dominic Gagnon
Total raised$17M+
Latest roundSeries A, 2022
IndustryVertical SaaS / Attractions & Theme Parks
The story

Connect&GO was founded in 2013 as an RFID hardware/wristband solutions provider for short-term live events including the Super Bowl and Olympics. In 2019 the company recognized the ceiling on event-based revenue and began pivoting toward a permanent attraction management SaaS platform. COVID-19 accelerated this shift — the company redirected entirely to building Konnect, an all-in-one cloud platform for theme parks, waterparks, zoos, and museums. Embedded payments via Adyen for Platforms became a core revenue driver, enabling cashless guest experiences and growing platform transactional volume to several hundred million dollars. The 2022 Series A funded international expansion, particularly into Europe.

Last 12 months
—
Product timeline
2013
Founded in Montreal as an RFID technology provider for live events such as music festivals and sporting events.· pivot
2019
Began preparations for a strategic pivot away from short-term live events toward a permanent attraction management platform.· pivot
2021
Launched new cloud-based attractions management platform (Konnect) in May 2021, embedding payments through Adyen for Platforms after pivoting due to COVID-19.· banking
2022
Closed $17M Series A funding round led by Financière Outremont to accelerate global growth and double revenue and installations annually.· acquisition
2023
Celebrated 10th anniversary; Adyen case study published highlighting embedded payments partnership powering doubled revenue for platform.· banking
The stack
1 layer disclosed in Connect&GO’s embedded-finance stack
Payments / PSP
Adyen for PlatformsAdyen
Accounting gap: significant

Connect&GO — frequently asked

Who is Connect&GO's payment processor?

Connect&GO processes payments through Adyen for Platforms and Adyen.

Who founded Connect&GO?

Connect&GO was founded by Anthony Palermo and Dominic Gagnon and is founded in 2013, headquartered in Montreal, Quebec, Canada.

How much funding has Connect&GO raised?

Connect&GO has raised $17M+ in total (latest round: Series A, 2022).

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