Bold Commerce
“Can an app-store-native player turn 'checkout' into a platform-agnostic, agentic commerce layer that outlives any single storefront?”
Founded2012
HQWinnipeg, Manitoba, Canada
FoundersJay Myers, Stefan Maynard, Eric Boisjoli, Yvan Boisjoli
Total raised$44M USD (as of 2021)
Latest roundSeries B, 2021
IndustryHorizontal SaaS / E-commerce
The story
Bold Commerce began in 2012 as the first app developer for Shopify, building a portfolio of merchant apps (subscriptions, upsells, discounts, memberships). Over the following decade it evolved into a headless checkout provider (Bold Checkout) serving enterprise omnichannel retailers and Shopify Plus merchants. More recently the company has positioned itself around 'Repeat Commerce' and agentic/AI-powered checkout — expanding beyond Shopify apps into an API-first checkout platform that plugs into multiple payment gateways and B2B payment rails.
Last 12 months
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Product timeline
2012
Founded in Winnipeg as the first app developer on Shopify's platform· launch
2015
Launched Bold Subscriptions V1 (Recurring Orders & Subscriptions)· product
2020
Launched Subscriptions for Shopify Checkout· product
2021
Raised $27M Series B led by OMERS Ventures; surpassed $1B in GMV processed· funding
2022
Partnered with TreviPay to extend customizable checkout to B2B merchants· partnership
The stack
3 layers disclosed in Bold Commerce’s embedded-finance stack
Lending
in the full report
Accounting
in the full report
Accounting gap: minor
4 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.