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700Credit

“Can the credit-bureau reseller layer become the compliance and identity operating system for every US vehicle dealership?”

Founded2000
HQSouthfield, Michigan, United States
IndustryVertical SaaS / Automotive F&I (Credit, Compliance & Identity)
The story

700Credit began in 2000 as an authorized reseller of Experian, Equifax, and TransUnion credit reports for auto dealers, and has expanded into an F&I compliance suite covering soft-pull prequalification, identity verification, synthetic fraud detection, OFAC/MLA screening, and income & employment verification. It positions itself as embedded infrastructure for dealership CRM/DMS/digital retailing platforms rather than a direct-to-consumer fintech, monetizing via a revenue-share model with 250+ integration partners across Automotive, RV, Powersports, and Marine.

Last 12 months
2026-08
2026-07
Product timeline
2000
700Credit founded as a reseller of credit reports for automotive dealerships.· launch
2022
Expanded compliance product line in response to the FTC Safeguards Rule update.· product
2024
Launched electronic deal jacket integrations to digitize F&I compliance workflows.· product
The stack
1 layer disclosed in 700Credit’s embedded-finance stack
KYC
EquifaxExperianTransUnion
Accounting gap: none

700Credit — frequently asked

Which KYC provider does 700Credit use?

700Credit uses Equifax, Experian and TransUnion for KYC and identity verification.

Where is 700Credit headquartered?

700Credit is founded in 2000 and headquartered in Southfield, Michigan, United States.

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