Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 24 companies across 1 category.
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Founded in 2020 (previously known as DITU / Opal Payments), Imprint launched as a modern co-branded credit card platform building its own issuing-and-processing stack — ImprintCore — rather than relying on third-party BaaS providers. The company moved upmarket from early DTC partners (WeWoreWhat, BurgerFi) to large enterprise brands (Shell, Rakuten, Booking.com, Turkish Airlines, Brooks Brothers). Reached unicorn status in December 2025, positioning itself as a vertically integrated alternative to legacy co-brand issuers like Synchrony and Barclays.
Other Card Issuing providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.
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alt="Ranked #6 of 230 in Card Issuing — Embedded Finance Index 2026">
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<img src="https://www.embeddedfinanceindex.com/api/badge/imprint/install" width="1" height="1" alt="" style="display:none">24 companies disclose imprint in their stack in the Embedded Finance Index 2026, including TWINT, CDK Global, Finoa, Smava, Taxfix, Horizon Hobby, Kombo, Scalable Capital, Kroger, Unzer and 2 others.
imprint is an embedded-finance provider in Card Issuing. It ranks #6 of 230 Card Issuing providers by disclosed buyers.
The most-disclosed Card Issuing alternatives to imprint are Marqeta (66 buyers), Stripe Issuing (32 buyers), deserve (28 buyers), Enfuce (26 buyers), Paymentology (25 buyers) and Galileo (21 buyers).
imprint was founded by Daragh Murphy and Gaurav Ahuja and is founded in 2020, headquartered in New York, NY.
imprint has raised ~$340M+ in total.
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