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Superdigital

“Can a bank-owned digital account profitably serve LatAm's unbanked population — a question Santander ultimately answered 'no' by shutting Superdigital down in 2024.”

Founded2012
HQSão Paulo, Brazil
IndustryFintech / Neobank
The story

Superdigital launched as a Brazilian digital account aimed at the unbanked and semi-banked, with a mobile-first, API-first multi-country platform. It became part of Santander Group and was consolidated under the PagoNxt umbrella alongside Getnet and Ebury. Santander ultimately deemed it non-strategic, wrote it off, and shut down operations on 18 November 2024 as PagoNxt was refocused into Santander Payment Solutions around Getnet acquiring, Getnet Platforms (A2A/issuing) and Ebury.

Last 12 months
2024-11
2025
Product timeline
2012
Superdigital founded in Brazil as a digital account for the unbanked and semi-banked population.· banking
2016
Acquired/integrated into Santander Group as a digital account subsidiary.· acquisition
2020
Consolidated under Santander's PagoNxt payments platform, expanding across LatAm (Brazil, Mexico, Chile, Argentina, Uruguay).· pivot
2024
Santander wrote off Superdigital; operations ceased 18 November 2024 and all accounts were cancelled.· pivot
Regulated entities
1
regulatory licence held by Superdigital
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
3 layers disclosed in Superdigital’s embedded-finance stack
Money movement
Pix
Banking / BaaS
in the full report
Sponsor bank
in the full report
Accounting gap: none
2 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Superdigital — frequently asked

What bank does Superdigital use?

Superdigital discloses Superdigital Instituição de Pagamento S.A. (in-house) as its banking provider, with Banco Santander (Brasil) S.A. as its sponsor bank, according to the Embedded Finance Index 2026.

Is Superdigital a bank?

Superdigital does not disclose a bank charter of its own; its banking services are provided through Banco Santander (Brasil) S.A..

Which payment rails does Superdigital use?

Superdigital moves money over Pix.

What is Superdigital's embedded finance stack?

The Embedded Finance Index 2026 maps 3 layers in Superdigital's stack: Money movement (Pix); Banking / BaaS (Superdigital Instituição de Pagamento S.A. (in-house)); Sponsor bank (Banco Santander (Brasil) S.A.).

Where is Superdigital headquartered?

Superdigital is founded in 2012 and headquartered in São Paulo, Brazil.

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