“Can data-driven executive coaching become a measurable performance system for enterprise HR?”
Sama (Sama Europe Ltd, sama.io) is a UK-based executive coaching and talent development SaaS company — distinct from Samasource/Sama (sama.com), the AI data annotation firm. It provides 1:1 coaching, team coaching, mentorship, training programs, an HR dashboard, and AI-readiness/change-management modules delivered via its own app and website.