“Can a project-driven ERP for mid-market consultancies win in Benelux by going deep on resource planning, timesheets and invoicing rather than becoming a fintech?”
ionBiz (operated by Belgian company ionProjects, trading as Visma | ionProjects per the About page) is a Mechelen-based project ERP for consultancies, engineering, architecture and ICT firms. Founded 2008 as ionPM, rebranded to ionBIZ in 2011 as scope widened from PM to full ERP (CRM, resource planning, timesheets, ticketing, purchasing, invoicing). PitchBook lists it as Acquired/Merged, consistent with the 'Visma | ionProjects' branding on the About page — suggesting incorporation into Visma. Embedded finance footprint is intentionally narrow: it is an operational SaaS, not a fintech, with invoicing/e-invoicing as the only finance-adjacent surface.
ionBiz integrates with Exact Online, Twinfield, Odoo and Yuki.
ionBiz is founded in 2008 and headquartered in Mechelen, Belgium.
Get a read on where your own stack stands against ionBiz and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.