“Can a vertical AI-native marketplace replace healthcare staffing agencies as the default hiring rail for permanent clinical workers?”
Founded 2017 as an AI-enabled career marketplace focused exclusively on permanent nurse hiring — a category traditionally dominated by staffing agencies and generalist job boards. Reached unicorn status in 2022 on the back of pandemic-era nurse shortages. Since 2023 has evolved into an AI-first company built around two purpose-built voice agents (Gale and Lyn), expanding beyond nurses to broader healthcare tech roles and positioning the platform as the workforce ecosystem for health systems rather than just a matching marketplace.