← Embedded Finance Index 2026

DonorPerfect

Can an employee-owned, bootstrapped nonprofit CRM outlast PE-consolidated competitors by owning both the donor data layer and the payments rail (SafeSave)?

Founded1987
HQBethel Park, PA (mailing); historically Fort Washington, PA
FoundersDoug Schoenberg, Nathan Relles
Latest roundBootstrapped / employee-owned (no outside funding)
IndustryVertical SaaS / Nonprofit Fundraising
The story

SofterWare launched in 1981 serving camps and childcare, then acquired and centralized DonorPerfect as its nonprofit CRM starting in 2002. The 2009 launch of in-house SafeSave Payments transformed DonorPerfect from pure CRM into an embedded payments platform for nonprofits. In 2021 the company divested camp/childcare to focus exclusively on nonprofit fundraising + payments, and in 2026 acquired Givecloud to modernize its online donation forms and reduce processing costs. Remains employee-owned with no PE/VC backing.

Last 12 months
2026
2024-08
Product timeline
1981
SofterWare founded, initially serving camps and childcare· pivot
1987
First version of DonorPerfect released by Starkland Systems· banking
2001
DonorPerfect Online launches as web-based SaaS· pivot
2002
SofterWare acquires Starkland Systems, becomes sole developer· acquisition
2009
SafeSave Payments transaction processing introduced (in-house payments)· banking
2016
Acquired ReadySetAuction auction management software· acquisition
2021
Sold camp/childcare solutions to focus on nonprofits and payments; Lauren Sheehan named President· pivot
2024
Launched free Fundraiser Bot AI writer· pivot
2026
Acquired Givecloud to expand online giving· acquisition
Acquisitions
Givecloud2026
Modern online giving platform providing faster donation pages, custom domains, and lower processing costs.
ReadySetAuction2016
Auction management software for nonprofit fundraising events.
Starkland Systems2002
Original developer of DonorPerfect; acquired to consolidate ownership.
The stack
3 layers disclosed in DonorPerfect’s embedded-finance stack
Payments / PSP
SafeSave Payments (self-operated)DonorPerfect Payment Services (self-operated)Insta-Charge (self-operated)
KYC
in the full report
Accounting
in the full report
Accounting gap: none
5 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.