← Embedded Finance Index 2026

BoomTown

“Can a real estate CRM and lead-generation platform remain the front-office system of record for brokerages as it consolidates with kvCORE under Inside Real Estate?”

Founded2006
HQCharleston, SC, United States
Latest roundAcquired by Inside Real Estate
IndustryVertical SaaS / Real Estate

The story

BoomTown was founded in 2006 as a real estate CRM, IDX website, and lead-generation platform for brokerages and teams. It was acquired by Inside Real Estate and is now operated as a subsidiary, with product lines converging with kvCORE under the btPRO umbrella. The company does not offer embedded financial products — its 'Finance page' is a lead-capture form for third-party lenders, not a lending product it operates.

Last 12 months

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Product timeline

2006

BoomTown founded in Charleston, SC as a real estate CRM and lead-generation platform.· pivot

2021

Acquired by Inside Real Estate, combining with kvCORE technology.· acquisition

2023

Launched btPRO, merging BoomTown and kvCORE technology for top-performing real estate teams.· pivot

The stack

1 layer disclosed in BoomTown’s embedded-finance stack

Accounting

BrokermintAPI NationdotloopDocusign Transaction RoomsBrokerSumoSisuBombBomb

Accounting gap: none

BoomTown — frequently asked

Which accounting software does BoomTown integrate with?

BoomTown integrates with Brokermint, API Nation, dotloop, Docusign Transaction Rooms, BrokerSumo, Sisu and BombBomb.

Where is BoomTown headquartered?

BoomTown is founded in 2006 and headquartered in Charleston, SC, United States.

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