Credit Key
ProviderEmbedded-finance supplier tracked in the Embedded Finance Index — no company has publicly disclosed it yet. Filed under Fintech / Lending.
Buyersnone disclosed yet
HeadquartersLos Angeles, CA
Founded2015
FoundersJohn Tomich
Raised$123M+
Supplier profile · from Credit Key’s own dossier
Founded in 2015 as a B2B BNPL company, Credit Key focused on bringing Klarna/Affirm-style point-of-sale financing to business buyers, offering instant credit decisions at merchant checkout across e-commerce and other sales channels. Over time, Credit Key shifted from purely originating loans on its own balance sheet to co-lending with Lead Bank as sponsor bank, allowing it to scale capital deployment and regulatory compliance. The $90M growth capital round with Barings in 2026 signals a shift toward institutional credit facility partnerships to fund loan growth without purely equity dilution.
Founders: John Tomich
Latest round: Later Stage VC / Growth Capital, January 2026
Recent developments
- 2026-01Credit Key secured $90M in growth capital and announced a partnership with Barings, a global investment management firm, earmarked for product development, platform partnerships, and merchant expansion. source ↗
- 2024-12Updated Terms of Service (effective December 13, 2024) formally name Lead Bank as co-lender alongside Credit Key, confirming the bank-sponsored lending model. source ↗
- 2025-05Credit Key updated its Privacy Policy (May 14, 2025), disclosing legal entity name as Snap Credit, Inc. d/b/a Credit Key. source ↗
Who uses Credit Key
No disclosed buyers yet — no dossier in the Index names Credit Key in its stack so far
The complete buyer list and each company’s full embedded-finance stack are in the Embedded Finance Index report. Represent Credit Key? This profile opens for claiming as soon as the first company discloses Credit Key in its stack — or send us a public customer page and we will add the disclosure.