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← Embedded Finance Index 2026/Vendor

Allianz Direct

Provider
Insurance

Embedded-finance provider tracked in the Embedded Finance Index — disclosed by 2 companies across 1 category.

allianzdirect.com ↗
CategoriesInsurance
Rank#22 of 63 in Insurance
Buyers2 companies

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Who uses Allianz Direct
2 companies disclose Allianz Direct in their stack
Download “Built on Allianz Direct” image ↓
Facile.itFriday Finance
Buyer mix · 2 of 2 classified
Fintech / Insurtech · 1Marketplace / Price comparison (Insurance, Credit, Utilities) · 1
EU · 1
What the disclosures say
Friday Finance
“friday.de currently serves Allianz Direct (Allianz Group's German direct-insurance brand) — the homepage and /en-de/car-insurance pages market Kfz, Motorrad, Privathaftpflicht, Hausrat, Reise, Auslandskranken and Reiserücktritt policies under the Allianz Direct brand with Allianz partnership branding in the footer.”
The complete buyer list is not published on this page. Get the monthly recap for new Allianz Direct customers as they are disclosed. Represent Allianz Direct? Claim this profile above to unlock your own full list.
Where Allianz Direct’s buyers are
1 country with a disclosed buyer HQ
1 classified buyers, shaded by concentration — heaviest in 🇮🇹 Italy (1). HQ country, not where Allianz Direct operates.
Fewer
MoreNo disclosed HQ
New Allianz Direct customers land in the monthly recap.
Alternatives to Allianz Direct

Other Insurance providers in the index, by the number of companies that disclose them. A count of public disclosures, not a ranking of the products.

Cover Genius36 buyers →Qover17 buyers →Sure9 buyers →Zego9 buyers →Coverdash7 buyers →Allianz6 buyers →Authentic Insurance6 buyers →AXA5 buyers →
Share this rank

An embeddable badge for Allianz Direct’s own site — it always shows this page’s current rank, so it stays accurate as new disclosures land. States its own denominator; never claims a number this page doesn’t.

Ranked #22 of 63 in Insurance — Embedded Finance Index 2026
Copy-paste snippet
<a href="https://www.embeddedfinanceindex.com/vendors/allianz-direct?ref=badge">
  <img src="https://www.embeddedfinanceindex.com/api/badge/allianz-direct.svg"
       alt="Ranked #22 of 63 in Insurance — Embedded Finance Index 2026">
</a>
<img src="https://www.embeddedfinanceindex.com/api/badge/allianz-direct/install" width="1" height="1" alt="" style="display:none">

Allianz Direct — frequently asked

Which companies use Allianz Direct?

2 companies are linked to Allianz Direct in the Embedded Finance Index 2026, through their own public disclosures or Allianz Direct's published customer list, including Facile.it and Friday Finance.

What does Allianz Direct do?

Allianz Direct is an embedded-finance provider in Insurance. It ranks #22 of 63 Insurance providers by linked companies.

What are the alternatives to Allianz Direct?

The most-named Insurance alternatives to Allianz Direct are Cover Genius (36 buyers), Qover (17 buyers), Sure (9 buyers), Zego (9 buyers), Coverdash (7 buyers) and Allianz (6 buyers).

Benchmark your own stack

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Get a read on where your own stack stands against Allianz Direct and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.

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  • A named analyst, not a form replyA short call to scope what's actually worth assessing for you.

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