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← Embedded Finance Index 2026

Whop

“Can a digital-goods marketplace become the full financial OS — payments, treasury, payouts, and financing — for the next generation of internet creators and businesses?”

Founded2021
HQBrooklyn, New York, USA
FoundersSteven Schwartz, Cameron Zoub, Jack Sharkey
Total raised$267M+
Latest roundSeries C (strategic), February 2026
Valuation~$800M+ (Series B, 2024); $200M Tether investment implies higher (2026)
IndustryMarketplace / Two-sided
The story

Founded in 2021 as a peer-to-peer marketplace for digital products (software keys, sports picks, Discord community access), Whop expanded into payments infrastructure in 2025 with the Whop Payments Network — a multi-PSP orchestration layer targeting platforms and creators globally. In 2026 the company launched Whop Finance (starting with Whop Treasury, a yield product), positioning itself as the financial OS for the internet economy rather than a mere marketplace. The $200M Tether investment signals a move toward crypto-native finance and cross-border settlement.

Last 12 months
2026-02
2026-02
2025
2026-09-26
Product timeline
2021
Whop founded by Steven Schwartz, Cameron Zoub, and Jack Sharkey as a digital-goods marketplace, initially serving sneaker-reselling and software communities.· pivot
2023
Raised $17M Series A led by Insight Partners; recognized by Business Insider as a creator-economy startup to watch.· banking
2024
Raised $50M+ Series B led by Bain Capital Ventures; internal valuation reached ~$800M.· banking
2025
Launched Whop Payments Network — a multi-PSP orchestration and global checkout platform with 100+ payment methods, BNPL integrations, smart routing, and automated tax remittance.· banking
2026
Announced Whop Treasury (up to 6% APY) as inaugural product of Whop Finance suite, expanding from payments into treasury/yield for internet businesses.· banking
2026
Received $200M strategic investment from Tether; launched Whop Payouts Network covering 241+ territories with bank, crypto, Venmo, CashApp, and PayPal payouts.· banking
The stack
9 layers disclosed in Whop’s embedded-finance stack
Payments / PSP
Whop Payments (self-operated)
Card issuing
in the full report
Card network
in the full report
Lending
in the full report
Sponsor bank
in the full report
FX & payouts
in the full report
Crypto
in the full report
Treasury
in the full report
Fraud
in the full report
Accounting gap: significant
20 more providers across 8 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Whop — frequently asked

What bank does Whop use?

Whop discloses Third National as its sponsor bank, according to the Embedded Finance Index 2026.

Is Whop a bank?

Whop does not disclose a bank charter of its own; its banking services are provided through Third National.

Who is Whop's payment processor?

Whop processes payments through Whop Payments (self-operated).

Who issues Whop's cards?

Whop's cards are issued through Rain on the Visa network.

Who handles Whop's FX and cross-border payouts?

Whop uses Whop Payouts (self-operated) for FX and cross-border payouts.

Which crypto provider does Whop use?

Whop's crypto products run on Tether, Coinbase and Privy.

What fraud prevention does Whop use?

Whop uses Sardine for fraud prevention.

What is Whop's embedded finance stack?

The Embedded Finance Index 2026 maps 9 layers in Whop's stack: Payments / PSP (Whop Payments (self-operated)); Card issuing (Rain); Card network (Visa); Lending (Afterpay (ClearPay in UK), Klarna, Splitit, Sezzle and 6 others); Sponsor bank (Third National); FX & payouts (Whop Payouts (self-operated)); Crypto (Tether, Coinbase and Privy); Treasury (Whop Treasury (self-operated)); Fraud (Sardine).

Who founded Whop?

Whop was founded by Steven Schwartz, Cameron Zoub and Jack Sharkey and is founded in 2021, headquartered in Brooklyn, New York, USA.

How much funding has Whop raised?

Whop has raised $267M+ in total (latest round: Series C (strategic), February 2026; valuation: ~$800M+ (Series B, 2024); $200M Tether investment implies higher (2026)).

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