← State of Embedded Finance 2026

PartnerStack

Can a partner-ecosystem SaaS become the de facto payouts and revenue-sharing rail for B2B software distribution?

HQToronto, Canada
IndustryHorizontal SaaS / Partner Relationship Management
The story

PartnerStack is a Toronto-based PRM (partner relationship management) SaaS platform that runs affiliate, referral, reseller and co-sell programs for B2B SaaS companies. Its embedded-finance surface area is partner payouts: it collects commissions from client SaaS companies and pays out tens of thousands of partners globally, using Stripe, PayPal and Airwallex as the rails. In 2025 it was acquired by AppDirect, positioning the combined entity as a fuller B2B distribution platform.

Last 12 months
2025
Product timeline
2025
Acquired by AppDirect to form a combined B2B distribution platform· acquisition
The stack
Payments / PSP
StripePayPal
FX & payouts
AirwallexStripePayPal
Accounting gap: minor