“Can a mid-sized community credit union modernize its digital member experience through fintech partnerships while preserving its Tucson-rooted, not-for-profit identity?”
Hughes Federal Credit Union was founded in 1952 as a community-focused, member-owned credit union in Tucson, Arizona. Over seven decades it has grown to more than 175,000 members and approximately $2 billion in assets, expanding its product portfolio beyond basic savings and checking to include auto, mortgage, HELOC, personal, and student lending as well as a Visa Platinum credit card. The credit union has steadily adopted third-party fintech partnerships — most notably MX for data and financial insights — to modernize the member experience while retaining its traditional community-bank operating model.