Coast
“Can a fleet fuel card with GPS-integrated fraud controls and tight accounting integrations become the complete financial operating system for SMB field-service businesses?”
Coast launched as a fleet fuel card fintech targeting SMB fleet operators in trade verticals (HVAC, construction, plumbing, etc.), issuing Visa commercial charge cards through Celtic Bank. The company has since expanded beyond fuel-only cards to a combined fuel card, corporate card, and expense management platform — positioning itself as the financial OS for field-service businesses. Integration with telematics (Samsara, Verizon Connect) and accounting systems (NetSuite, Sage Intacct) reflects a move toward deeper workflow embedding rather than a standalone payment product.