Campspot
“Can a vertical SaaS + marketplace own the entire booking, payments, and ancillary-revenue stack for the North American campground industry?”
Founded2015
HQGrand Rapids, Michigan, USA
IndustryVertical SaaS / Travel & Hospitality
The story
Campspot started in 2015 as campground management SaaS (under RezPlot Systems) for park operators, then launched a consumer-facing marketplace in 2020 to aggregate inventory across the parks running its software. Today it operates a two-sided business: vertical SaaS for ~3,000 parks plus a consumer booking marketplace covering 230K+ sites. Embedded finance footprint is limited to payment acceptance (WorldPay, Fiserv/CardConnect, Stripe) and a weather-protection insurance partnership with Sensible Weather — no banking, lending, or card-issuing programs.
Product timeline
2015
Campspot founded to bring a modern booking experience to the camping industry.· founding
2020
Launched the Campspot Marketplace, a consumer-facing site for booking campgrounds, RV parks, cabins, and glamping.· product_launch
2023
Achieved SOC 2 compliance certification.· compliance
The stack
4 layers disclosed in Campspot’s embedded-finance stack
Payments / PSP
Insurance
in the full report
Unified APIs
in the full report
Accounting
in the full report
Accounting gap: none
7 more providers across 3 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.