Embedded-finance supplier tracked in the Embedded Finance Index — no company has publicly disclosed it yet. Filed under Infrastructure / KYC.
Founded in 2017 as an AI-first identity verification vendor, Shufti Pro has scaled to serve 2,000+ clients across 240+ regions with a strategy centred on owning its entire identity stack in-house — no OCR, liveness, face-matching, or AML vendors upstream. Its 2022 Series A from Updata Partners funded international expansion (offices now across UK, US, Sweden, Cyprus, UAE, Singapore, Hong Kong, Pakistan). Recent product moves push Shufti beyond onboarding KYC into perpetual monitoring, crypto Travel Rule compliance, EUDI wallet onboarding, and agentic AI compliance tooling — positioning it as an end-to-end regulated-lifecycle platform rather than a point KYC vendor.