ApideckTapeMonthly recap
← Embedded Finance Index 2026

Visa Fuiou Pay

“Can a licensed Chinese payment infrastructure company leverage Visa's global network and Nium's card issuance rails to become the dominant B2B cross-border payment solution for Greater China SMEs?”

Founded2011
HQShanghai, China (Pudong New Area, Free Trade Zone)
IndustryFintech / Cross-border payments
The story

Founded in 2011 as a Chinese technology-driven payment company, Fuiou Payment built out five regulated payment qualifications in mainland China covering internet payments, acquiring, prepaid cards, cross-border payments, and fund payments. The company expanded internationally through a landmark 2021 three-way partnership with Visa and Nium to launch a branded B2B global payment product — 'Visa Fuiou Pay' — targeting cross-border SME payment needs from Greater China. This partnership represents Fuiou's transition from a domestic Chinese payment infrastructure provider to a global B2B payment solutions brand, using Visa's network scale and Nium's card issuance rails as infrastructure layers.

Last 12 months
—
Product timeline
2011
Shanghai Fuiou Payment Service Corp., Ltd. founded as a technology-driven payment company in Shanghai's Free Trade Zone.· pivot
2021
Fuiou Pay, Visa, and Nium jointly launched a B2B global payment solution in Hong Kong targeting SMEs in Greater China, leveraging Visa's commercial network and Nium's card issuance.· banking
Regulated entities
6
regulatory licences held by Visa Fuiou Pay
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
5 layers disclosed in Visa Fuiou Pay’s embedded-finance stack
Payments / PSP
Nium (card issuance rails)
Card issuing
in the full report
Card network
in the full report
Unified APIs
in the full report
FX & payouts
in the full report
Accounting gap: minor
5 more providers across 4 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

Visa Fuiou Pay — frequently asked

Who is Visa Fuiou Pay's payment processor?

Visa Fuiou Pay processes payments through Nium (card issuance rails).

Who issues Visa Fuiou Pay's cards?

Visa Fuiou Pay's cards are issued through Nium on the Visa network.

Who handles Visa Fuiou Pay's FX and cross-border payouts?

Visa Fuiou Pay uses Nium and Visa for FX and cross-border payouts.

What is Visa Fuiou Pay's embedded finance stack?

The Embedded Finance Index 2026 maps 5 layers in Visa Fuiou Pay's stack: Payments / PSP (Nium (card issuance rails)); Card issuing (Nium); Card network (Visa); Unified APIs (Nium); FX & payouts (Nium and Visa).

Where is Visa Fuiou Pay headquartered?

Visa Fuiou Pay is founded in 2011 and headquartered in Shanghai, China (Pudong New Area, Free Trade Zone).

Benchmark your own stack

Request an embedded finance strategy assessment

Get a read on where your own stack stands against Visa Fuiou Pay and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.

  • Your category, mappedHow your stack compares to Visa Fuiou Pay and the other companies in its category.
  • Build vs. buyWhere a provider relationship would close a gap faster than building it.
  • A named analyst, not a form replyA short call to scope what's actually worth assessing for you.

No newsletter, no sharing your address. We use this to reach out about the assessment and nothing else.