Sulfah
“Can a SAMA-licensed mobile microlender become the consumer credit + retail-investment marketplace for Saudi Arabia?”
Founded2018
HQRiyadh, Saudi Arabia
IndustryFintech / Lending
The story
Founded 2018 in Riyadh as a mobile-first consumer microlender using AI/ML credit scoring, positioned as Saudi Arabia's first SAMA-licensed fintech in the consumer microfinance category. The company has since expanded from a pure lender to a two-sided platform — adding a peer-to-peer crowdfunding (investor) leg under the SAMA regulatory sandbox, allowing retail investors to fund consumer loans originated on the platform.
Last 12 months
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Product timeline
0
Authorized under SAMA regulatory sandbox to offer peer-to-peer crowdfunding (investor product).· pivot
2018
Founded in Riyadh as an AI/ML-driven consumer microfinance fintech.· founding
2022
Licensed by SAMA (license 63/أ ش/202203) to conduct consumer microfinance through fintech.· regulatory
Regulated entities
Consumer Microfinance via FinTech
Saudi Arabia (SAMA) · 2022
Sulfah Financing Company (شركة سلفة للتمويل)
Regulatory Sandbox — Peer-to-Peer Crowdfunding
Saudi Arabia (SAMA)
Sulfah Financing Company
The stack
Payments / PSP
Lending
Sulfah Financing Company (in-house)Personal financing (تمويل شخصي) — Shariah-compliant, no salary-transfer requirement, 24-hour depositInstallment schedules up to 24 monthsP2P crowdfunding investor product (استثمر في تمويل الأفراد) — monthly distributions
Accounting gap: none