Stayntouch
“Can a mobile-first cloud PMS become the payments-monetized operating system for independent hotels and management companies?”
Founded2012
HQBethesda, Maryland, United States
FoundersJos Schaap
Total raised$86.5M
Latest roundGrowth Equity, 2023 ($48M)
IndustryVertical SaaS / Hospitality
The story
Founded 2012 as a mobile-first cloud PMS for hotels. Acquired by hotel operator MCR in 2020, giving the company a captive customer base and operator-informed roadmap. In 2022 launched Stayntouch 2.0, expanding beyond PMS into a full suite including Stayntouch Pay — a native embedded payments product powered by Adyen — moving from pure SaaS toward a payments-monetized vertical platform.
Last 12 months
Product timeline
2012
Founded by Jos Schaap to build a cloud-native hotel PMS· launch
2020
Acquired by MCR (hotel owner-operator)· acquisition
2022
Launched Stayntouch 2.0 — integrated suite adding Stayntouch Pay, booking engine, channel manager· pivot
2023
$48M growth investment from Sixth Street Growth to expand PMS and payments· funding
2023
Integrated ChatGPT into software development workflow· ai
The stack
3 layers disclosed in Stayntouch’s embedded-finance stack
Payments / PSP
FX & payouts
in the full report
Accounting
in the full report
Accounting gap: minor
20 more providers across 2 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.