“Can Peru's leading online FX house expand from currency exchange into a full financial services suite for Peruvian SMEs, leveraging Citi's global FX infrastructure for pricing advantage?”
Founded in 2016, Rextie started as a purely consumer-facing online currency exchange (PEN/USD) in Peru, digitizing an industry previously dominated by street-side cambistas and bank branches. After gaining 250,000+ retail customers, the company expanded into the B2B segment with Rextie Business, offering preferential FX rates and financial advisory to 17,000+ companies. The Citi strategic investment in 2022 — the first fintech investment by Citi in Latin America — supercharged its liquidity and FX pricing via CitiFX Pulse integration. Rextie is now expanding its product suite beyond pure FX into supply-chain finance (Factoring, Confirming) and a business Visa card, positioning itself as a financial services hub for Peruvian SMEs.