“Can a Nigerian merchant bank successfully reinvent itself as a phygital commercial bank serving retail, SME and corporate customers?”
Founded 2018 as NOVA Merchant Bank serving corporates and HNW individuals. Transitioned to a full-fledged Nigerian commercial bank in 2024 under 'Project Rocket', launching retail-facing rails (mobile app, debit cards, USSD *682#) under a 'Phygital' strategy. Now pushing into SME banking, POS acquiring, and regional expansion while meeting CBN's raised capital requirements.