“Can a fully automated, AI-native Lithuanian neobank build principal-level Visa/Mastercard infrastructure and a full banking license to become an embedded financial services platform for underserved consumers and businesses across the EEA?”
Founded in 2019 as UAB Travel Union, myTU positioned itself as a fully automated, AI-native, cloud-first digital bank targeting underserved individuals and businesses in the EEA. The company progressively expanded from consumer digital banking to B2B payments-as-a-service with its Payouts API, and then pursued principal membership with Visa and Mastercard acquiring licenses — a trajectory toward becoming a full-stack banking infrastructure provider. With its March 2025 Series A, myTU is now preparing to enter lending and merchant acquiring while seeking a full banking license in Lithuania.