“Can a virtual-first healthcare platform become the default primary care provider for Canadians, serving both individuals and employers at scale?”
Maple Corporation is a Canadian virtual healthcare platform offering on-demand doctor consultations, prescriptions, specialist referrals, lab work, and mental health services. The platform serves both individual consumers and enterprise/insurance clients under a B2B2C model. Embedded finance is limited to payment processing via Stripe and identity verification via Persona — financial services are not a material product line.