“Can a legacy card-manufacturing incumbent become the neutral card-issuance and identity-proofing backbone for the embedded finance era?”
IDEMIA is a French identity, cryptography, and card-manufacturing incumbent formed from the 2017 Oberthur/Morpho merger. Historically a card personalization bureau (800M+ payment cards/year for banks), it has repositioned around embedded finance infrastructure — via a FinTech Accelerator Card Program plugged into 'the majority of processors and BaaS providers' — and around digital identity/biometrics for governments and border control. In 2023 it split IDEMIA Secure Transactions from IDEMIA Public Security, sharpening the payments-infrastructure arm.