“Can a Midwest-focused, API-first payments infrastructure provider own embedded payment acceptance and B2B lending for independent software vendor platforms?”
Federation Financial operates as a payments infrastructure provider targeting independent software vendors (ISVs), offering embedded payment acceptance (card and ACH), account validation, sub-accounting and configurable settlement, and embedded B2B financing via short-term lines of credit. The company also partnered with GoCardless to address late payments for small businesses, suggesting a focus on the SMB and FSB (Federation of Small Businesses) segment. The company positions itself as a Midwest-based, relationship-driven alternative payments infrastructure provider.