Endava
“Can a specialist payments and embedded finance engineering firm become the primary delivery partner of record for the global payments industry's digital transformation?”
Endava started as a nearshore/offshore software outsourcing firm but has progressively deepened its focus on payments and embedded finance engineering services, building domain expertise across acquiring, open banking, and digital commerce. Over 20+ years, it has pivoted from general IT services toward being a specialist technology services partner for financial institutions, payment companies, and fintechs — serving 90% of the largest payment companies and 70% of the largest acquirers. Its strategy is to embed itself in clients' payment transformation programmes through strategic alliances with major payment platforms (Stripe, Adyen, Checkout.com, Mastercard, Salt Edge), positioning Endava as the engineering backbone for embedded finance delivery.