← Embedded Finance Index 2026

BT Group

“Can BT Group leverage its ubiquitous UK network and retail footprint to become a trusted embedded financial services gateway for British SMBs?”

Founded1846
HQLondon, United Kingdom
IndustryVertical SaaS / Telecommunications

The story

BT Group began as a telegraph company in 1846 and evolved into the UK's largest fixed-line and mobile telecommunications provider. The acquisition of EE in 2015 added the UK's largest mobile network. In recent years, BT has been experimenting with embedded finance through its incubation arm Etc., launching the BT Tap to Pay app powered by Adyen to offer payment acceptance to small businesses — signalling an ambition to become a financial services conduit for UK SMBs on top of its connectivity infrastructure.

Last 12 months

2024-03

BT Group's Etc. arm partnered with Adyen to launch BT Tap to Pay on iPhone, enabling contactless payment acceptance for small businesses at a 1.4% transaction rate.

2024-08

BT Group published updated UK Binding Corporate Rules for data protection compliance.

2024

BT Sourced won Working Capital Forum 2024 award for Best Use of Technology for a Working Capital Project, transforming its supply chain finance programme with AI to support suppliers.

Product timeline

1846

Founded as the Electric Telegraph Company, the world's oldest telecommunications company.· pivot

1991

British Telecom rebranded to BT and expanded internationally through strategic alliances.· pivot

2015

BT acquired EE, the UK's largest mobile network operator, expanding into 4G mobile and fixed broadband.· acquisition

2024

BT Group's incubation arm Etc. partnered with Adyen to launch BT Tap to Pay on iPhone for small business payment acceptance.· banking

The stack

2 layers disclosed in BT Group’s embedded-finance stack

Payments / PSP

Adyen

KYC

in the full report

Accounting gap: none

1 more provider across 1 layer, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.

BT Group — frequently asked

Who is BT Group's payment processor?

BT Group processes payments through Adyen.

Which KYC provider does BT Group use?

BT Group uses Onfido for KYC and identity verification.

What is BT Group's embedded finance stack?

The Embedded Finance Index 2026 maps 2 layers in BT Group's stack: Payments / PSP (Adyen); KYC (Onfido).

Where is BT Group headquartered?

BT Group is founded in 1846 and headquartered in London, United Kingdom.

Benchmark your own stack

Request an embedded finance strategy assessment

Get a read on where your own stack stands against BT Group and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.

Your category, mappedHow your stack compares to BT Group and the other companies in its category.
Build vs. buyWhere a provider relationship would close a gap faster than building it.
A named analyst, not a form replyA short call to scope what's actually worth assessing for you.