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Agworld

Can an independent, farmer-owned data platform become the collaborative operating layer for global agriculture without being absorbed by Big Ag?

Founded2009
HQPerth, Western Australia (with North American HQ in Vancouver / Sacramento)
Latest roundAcquired by Semios
IndustryVertical SaaS / Agriculture
The story

Agworld is a farm management information system, not a fintech. Founded 2009 in Perth as a collaborative platform for growers, agronomists, ag retailers and contractors, it has grown to manage 100M+ acres across US, Canada, Australia, NZ and South Africa. Now part of the Semios Group. Its only 'embedded finance' surface is subscription billing to its own SaaS customers; it does not embed lending, banking, cards, or insurance into its product for farmers.

Last 12 months
Product timeline
2009
Agworld founded in Perth, Western Australia as a collaborative farm management platform· founding
2013
Using Braintree as payments processor for subscription billing (per iTnews coverage of PayPal-Braintree acquisition)· payments
2021
Launched new subscription admin portal with self-serve payment options· product
2022
Acquired by Semios Group, joining a global digital ag-solutions group· acquisition
The stack
2 layers disclosed in Agworld’s embedded-finance stack
Payments / PSP
Braintree
Accounting
in the full report
Accounting gap: minor
6 more providers across 1 layer, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.