“Can a lightweight digital wallet personalisation layer become the go-to infrastructure for banks and fintechs wanting to differentiate mobile wallet experiences without rebuilding core payment infrastructure?”
Founded in 2019, Yimba started as a multimedia and marketing platform for banks to personalise their mobile wallet offerings. It pivoted to become a digital wallet technology provider, offering banks a simple software integration (described as 'three lines of code') to deliver personalised banking and payment experiences via Apple Pay, Samsung Pay, and Google Pay. By 2021, Yimba had formalised partnerships with Mastercard, Meawallet, and Railsbank to underpin its BaaS-enabled digital wallet infrastructure, targeting both Tier 1 and challenger banks.
Yimba discloses Railsr as its banking provider, according to the Embedded Finance Index 2026.
Yimba does not disclose a bank charter of its own; its banking services are provided through Railsr.
Yimba is founded in 2019 and headquartered in Chester, England, UK.
Yimba has raised £750,000+ in total (latest round: NPIF – Maven Equity Finance, 2021).
Get a read on where your own stack stands against Yimba and the rest of its category — what they built versus bought, which providers they use, and where the gaps in your own strategy and competitive set actually are.