Wompi
Also a provider — view Wompi’s profile →“Can Bancolombia's payment subsidiary become the dominant multi-country payments and disbursement infrastructure for Latin American SMBs?”
Founded2019
HQMedellín, Antioquia, Colombia
IndustryFintech / Payments
The story
Founded in 2019 as Bancolombia's digital payments subsidiary, Wompi started as a payment gateway focused on online merchants in Colombia. Over time it expanded from a simple checkout widget to a full payments platform encompassing 10+ payment methods, card tokenization, and a robust Payouts API for mass disbursements. Geographic expansion to Panama and El Salvador marked a shift from a purely Colombian product to a regional Latin American payments infrastructure provider.
Product timeline
2019
Wompi S.A.S. founded as a Bancolombia subsidiary to provide digital payment gateway services for SMBs in Colombia.· pivot
2021
Expanded payment methods to include PSE, Nequi, cash via Corresponsal Bancario Bancolombia, and loyalty points (Puntos Colombia).· banking
2022
Launched Third-Party Payments (Payouts) API enabling batch disbursements to any Colombian bank account.· banking
2023
Expanded geographically to Panama and El Salvador, adapting the payment platform for multi-country operations.· pivot
2024
Introduced BNPL ('Compra ahora y paga después'), QR Bancolombia, SU+Pay, and Daviplata as additional payment methods.· lending
Regulated entities
1
regulatory licence held by Wompi
Licence types, jurisdictions and registered entities are in the Embedded Finance Index report.
The stack
4 layers disclosed in Wompi’s embedded-finance stack
Payments / PSP
Banking / BaaS
in the full report
Lending
in the full report
Accounting
in the full report
Accounting gap: significant
4 more providers across 3 layers, with confidence-scored evidence and source URLs, are in the Embedded Finance Index report.