WebBee Global
“Can a bootstrapped India-based integration SaaS become the connective tissue between global marketplaces, 3PLs, and NetSuite ERP for scaling eCommerce merchants?”
Founded2005
HQNoida, Uttar Pradesh, India
FoundersAbhishek Jain, Himani Jain
IndustryHorizontal SaaS / E-commerce
The story
Founded 2005 as an eCommerce services and NetSuite customization firm in India. Pivoted in 2018 from services to a product-based SaaS company with Amazon MCF by WebBee, followed by Robust NetSuite Integrator (2019) and MapMyChannel (2020). Has since evolved into a multi-channel commerce integration platform connecting marketplaces (Shopify, TikTok Shop, Walmart, eBay, Temu, etc.) with fulfillment (Amazon MCF, Huboo, WFS) and ERP (NetSuite).
Last 12 months
Product timeline
2005
WebBee Global founded by Abhishek Jain as an eCommerce services company.· founding
2018
Transitioned from services to product company with launch of Amazon MCF by WebBee.· pivot
2019
Launched Robust NetSuite Integrator.· product_launch
2020
Launched MapMyChannel multi-channel management platform.· product_launch
2023
Amazon MCF by WebBee for TikTok Shop launched in US and UK.· product_launch
2024
Added ShippingEasy and ShipStation as 3PL partners; expanded to new channels including WooCommerce, BigCommerce, eBay.· expansion
2025
20-year anniversary; added Huboo, WFS, Temu; TikTok MCF live in Japan, Germany, Spain.· expansion
The stack
1 layer disclosed in WebBee Global’s embedded-finance stack
Accounting
Accounting gap: none