“Can a legacy Brazilian benefits and fleet-card distributor, riding Fleetcor/Corpay's global rails, defend share against digital-native benefit fintechs (Caju, Flash, Swile) in Brazil?”
VB Serviços is a Brazilian employee benefits and fleet management company founded in 1996, best known for distributing vale-transporte (transit vouchers), meal/food vouchers and fuel management products. It is a subsidiary of Grupo Fleetcor (now Corpay), the global fuel-card and specialized payments group. VB operates across Brazil serving 38k+ employers and 1M+ end users, with the embedded finance layer expressed primarily through prepaid benefit cards and fuel/fleet cards rather than a standalone fintech stack.